I Build Apps
On Camera.
Every Week.
I'm a software entrepreneur who builds products in public — streaming every session, publishing every decision, sharing every win and every failure. Right now I'm building a social media app from scratch, live on YouTube and Twitch.
12,000 people are following along. 4,800 are on the waitlist. And the app isn't even launched yet.
Streams completed
50+
12K+
YouTube Subscribers
4.8K
App Waitlist
50+
Streams Completed
3
Products Shipped
How I Got Here
First Startup. First Failure.
Built a SaaS product for freelancers in secret for 8 months. Launched to nobody. Zero users. Learned the hard way that building in isolation is a trap.
Started Streaming.
Decided to try the opposite approach — build everything in public. First stream had 3 viewers (one was my mom). Kept going anyway.
Hit 1K Subscribers.
A video about choosing a tech stack went unexpectedly viral in developer circles. The audience started growing. The community started forming.
Shipped Two Products.
Launched a developer tools SaaS and a course on building React Native apps. Both profitable. Both built entirely on stream.
Started the Big One.
Announced the social media app project — the most ambitious thing I've ever attempted. 4,800 people on the waitlist before a single line of app code was written.
Still Building.
Streaming every week. Writing every week. 12K subscribers and growing. The app is coming. You're watching it happen.
What I Believe
These aren't just principles I talk about — they're the operating system behind every stream, every post, and every product decision.
Ship, Don't Theorize
The best way to learn is to build. I'd rather ship something imperfect and iterate than spend months planning something perfect that never launches.
Radical Transparency
I share the failures as loudly as the wins. The messy middle is where the real learning happens — and it's what makes the journey worth following.
Community Over Audience
The people watching aren't passive consumers. They're collaborators. The best decisions I've made came from the stream chat.
Document Everything
Every build log, every stream, every post is a record. If this works, it's a blueprint. If it doesn't, it's a case study. Either way, it's useful.
Why This Matters
Most software gets built in secret. Founders disappear for months, then emerge with a product and a launch campaign. The audience is expected to show up on day one with no context, no investment, no reason to care.
I think that's backwards. The most valuable thing you can do as a builder is let people watch you build. Not because it's entertaining (though it can be), but because it creates something that no marketing budget can buy: genuine investment in your success.
The people on my waitlist aren't just potential users. They've watched me debug the feed algorithm at midnight. They've voted on product decisions. They've seen me question whether the whole thing was a mistake and keep going anyway.
When the app launches, they'll be the first to tell their friends — not because I asked them to, but because they feel like they helped build it. That's the mission. That's what building in public actually means.
Find Me Everywhere
The build is happening across multiple platforms. Pick your preferred way to follow.